Security-Protocols

So Google has decided to remove the Supplemental Result tag from search results. Why doesn’t Google want us to know if our sites are in supplemental hell or not? My only guess is that people have figured out how to get out of the supplemental result hell fairly quickly now.

The distinction between the main and the supplemental index is therefore continuing to narrow. Given all the progress that we’ve been able to make so far, and thinking ahead to future improvements, we’ve decided to stop labeling these URLs as “Supplemental Results.” Of course, you will continue to benefit from Google’s supplemental index being deeper and fresher.

Supplemental result pages are often pages that are very old and or have duplicate content. When a site was placed in the supplemental index it was refered to as “Google Hell” as these pages would only show up in the SERPs if there was very little competition. Now this is good for the long tail keyword sites, but not so great for mainstream popular searches.

Google keeps saying that the supplemental results are not a bad thing. But most SEOs are very skeptical of that claim. Supplemental results are in no way equal to normal Google results. From what I have heard, Google will be moving the supplemental status check up into the Google Webmaster Tools.

The method to check for supplemental results is like the following:

site:security-protocols.com.com **** -asssdsd

Obviously this doesnt do much since the “Supplemental Result” Tag has been removed.

GetClicky.com is a web analytics 2.0 which provides some really neat features including backlinks information, exit page and search engine keyword information. You can see a demo of the product here, and or register for a free account. What I like most of all about GetClicky is the interface is really clean, and very easy to use.

Disclaimer: I am not responsible for how this information is used. This is for educational purposes only.

Before I get into the details of this post, first I would like to explain what a backlink is and why they are important. A backlink is basically an incoming link to a website, or a particular web page. Search Engines use the number of backlinks a site has as one of the factors to determine that websites ranking. Now if you have backlinks on sites which have a high Google Pagerank and the content of that site is relevant to yours, then your site will rank really well with the SE’s.

So have you ever heard of Folding@home or Predictor@home? Both of these @home projects are what is called distributed computing projects which help fight cancer, and other types of disease. So what you can do is create a team, which allows you to specify a URL to your team site. As you can see below, this team on the folding@home project has a nice fat backlink on this page:

Team PS3 Folding@home

As you can see, PS3Folding.com is actually a site which is a Team PS3 folding@home team. That is the key to this, the site must be somewhat relevant. I have also heard of people looking for forums on .edu domains, but I am not a huge fan of this technique.

Below is the pagerank for the following URL fah-web.stanford.edu:

Not bad huh? So now we have a backlink one a .edu site which has a google pagerank of 8. The Predictor@home project also allows for a backlink to your teams website:

Team MacNN - Predictor@home

So here are the quick basic steps:

1. Join a project, and create your team with your teams URL.
2. Download the client, and start contributing so your teams stats show up.
3. Continue to contribute your CPU’s idle time to help fight disease.

I am very excited to write that AuctionAds has launched today. I know ShoeMoney has been dropping hints every now and then about this. AuctionAds is a joint venture between ShoeMoney Media and MediaWhiz which is TLA’s parent company. AuctionAds is very simple to setup, kind of like Google Adsense. AuctionAds is basiclly a creative implementation of eBay!’s affiliate program.

My only concern with AuctionAds is how will they do once eBay! launches eBay AdContext? What if we can reach the higher payout tiers on our own? Should we still send AuctionAds our traffic?

Since Overture’s keyword research page has been pretty flaky these past few weeks, just wanted to share this free keyword research tool by Wordtracker that I have been using quite a bit. I have used Wordtracker’s free keyword search tool in the past, and back then it only displayed 15 keywords. Now it offers 100 keywords which you can then digg deeper into your keywords. The quality of results from Wordtracker has always seemed to be much better than Overture’s tool.

If you find the free keyword research tool useful like I do, then you should defiantly consider upgrading to the full version which will help you get more projects done with the best keywords possible!